IUM‬ Alumna, Jelena Djokovic, shares her advice for aspiring entrepreneurs

Jelena Djokovic, a global leader in brand management industry and the wife of the tennis great Novak Djokovic, exclusively for IUM shares her advice for aspiring entrepreneurs. While she is traveling the world launching one successful venture after the other, she insists that her greatest love in life is her family: her son, husband and their two dogs. With a great passion for reading and constant learning, she strongly believes that the essence of education is giving.

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